Developing

With the Strategizing and Planning complete, the job is to make it so, get it built and open for business. On time, on budget is anyone's mantra during the construction and/or production phase. To say more about these two criteria will mean less.

However, throughout the physical manifestation of the business, Strategic Leisure keeps the following critical factors top of mind :

Entertainment Is Art - Entertainment, of whatever nature is, in the end, an art and must be directed. In the field art direction can save millions in development costs, and make millions in operating revenue. Over-directing, or directing too late, certainly have a huge negative impact.

Carpe diem! - Everyday a project is being built, is a day that it can be marketed. Even during extended construction periods, each day is an opportunity to prepare the market to receive the product.

Don't Toast Before It's Time - Test & Adjust periods and soft openings are investments, not cost centers. The premature presentation of what, otherwise, is a great project can be deadly to projects, investments and careers. Two weeks now can mean millions in perpetuity.